How to use white hat arbitrage on the Mobivion ad network to grow traffic and sales
In modern digital marketing, stable, high-quality traffic is the foundation of any successful project. However, attracting it is often associated with high costs and uncertainty. This is where traffic arbitrage comes in – an effective tool for monetization and scaling. At Mobivion, we specialize in providing arbitrageurs and advertisers with all the necessary resources for their work, from a variety of formats to in-depth analytics. If you have any questions about getting started or choosing a strategy, you can always Contact the manager for a personal consultation. Today, we'll take a detailed look at how to use white hat arbitrage to achieve long-term results.
White hat arbitrage involves working with approved products and services that comply with advertising network rules and legislation. This approach ensures complete transparency for the user: they understand exactly which website they're redirected to, what product they're being offered, and what's required. Unlike gray and black hat methods, white hat arbitrage is aimed at building a sustainable business model rather than seeking immediate profit through deceptive schemes.
What is white hat arbitrage and why is it effective in 2024?
The main advantage of white hat traffic arbitrage is stability. Advertising campaigns aren't blocked by moderators, accounts aren't banned, and established networks can generate profits for months and even years. With advertising platform algorithms becoming increasingly sophisticated and strict, white hat arbitrage remains the most reliable way to earn money.
Working white hat means building trust not only with users but also with the advertising network. Platforms, including Mobivion, are interested in high-quality traffic and advertisers who comply with the rules. Therefore, we offer more favorable terms and support to those partners who choose white hat arbitrage. This creates a mutually beneficial environment where you receive high-quality leads and we receive a reliable partner.
Key principles of white hat arbitrage:
Working with proven offers from well-known brands or reliable affiliate programs.
Using honest and clear creatives without clickbait or deceptive promises.
Creating high-quality landing pages and pre-landers that provide value to the user.
Full compliance of advertising materials with the platform's rules.
In 2024, the value of this approach will only increase. Users have become more selective and less tolerant of aggressive advertising. They value honesty and are willing to pay for a quality product or service. This is why strategies based on white hat arbitrage principles demonstrate higher customer LTV (Lifetime Value) and better long-term ROI.
Selecting an Offer for White Hat Arbitrage: Key Criteria
The foundation of any successful campaign is the right choice of offer. In white hat arbitrage, this stage must be approached with particular care, as the product must not only be in demand but also completely legal and ethical.
The first thing to consider is the vertical. The most popular and profitable for white hat arbitrage are:
E-commerce (products). Promotion of physical goods from online stores: clothing, electronics, cosmetics, household goods. This is a huge market with a user-friendly purchasing model.
Finance. Offers from banks and microfinance organizations: credit cards, microloans, deposits. It is important to work only with licensed companies and not mislead users about the terms.
Education. Advertising online courses, webinars, and educational platforms. Demand for online learning is steadily growing, making this niche attractive for white hat arbitrage.
Subscriptions and services. Promotion of online cinemas, music services, and SaaS solutions. The recurring payment model ensures a stable income. 5. Gambling and betting (in permitted geographies). When working with licensed bookmakers and casinos in countries where their activities are legal, this vertical is also considered white hat arbitrage.
When choosing a specific offer, analyze not only the payout amount but also the advertiser's reputation, the quality of their landing page, and the user experience. The more transparent and advantageous the offer for the end client, the higher the conversion rate. Successful white hat arbitrage is impossible without a high-quality product at its core.
Selecting Mobivion advertising formats for white hat arbitrage
Our Mobivion platform offers a wide range of advertising formats, each of which can be effectively used for white hat arbitrage. The key is to understand the specifics of each and adapt your strategy.
Push notifications are one of the most popular formats. They provide direct contact with users who have previously consented to receive notifications. For white hat arbitrage, this is an ideal tool for informing about discounts and promotions or the launch of a new product. Creative should be concise, clear, and lead to a relevant page.
Pop-up traffic (Popunder and Popup) is often associated with aggressive marketing, but with the right approach, it also works well in white hat affiliate marketing. For example, it can be used to build a subscriber base through a simple form or to draw attention to mass sales. The main thing is to avoid using it for deceptive schemes and redirects to questionable resources.
In-page push ads and teasers are native formats that seamlessly integrate with the website's content. They don't irritate users and show high CTR. These formats are ideal for promoting content projects, online services, and educational courses as part of a white hat affiliate marketing strategy.
Video advertising (In-stream and Out-stream) allows you to explain a product in detail, highlight its benefits, and build user trust. This is a powerful tool for white hat affiliate marketing, as it focuses on creating value rather than on immediate clicks. A high-quality video can significantly increase conversions and brand awareness.
Banner advertising is a classic format that remains effective. For white hat arbitrage, it's important to create high-quality, aesthetically pleasing banners that clearly communicate the value proposition and match the style of the advertised brand.
Creating and Optimizing Advertising Campaigns: Practical Steps
Launching a campaign is just the beginning. True white hat arbitrage is a continuous process of analysis, testing, and optimization. At Mobivion, we provide all the necessary tools for this.
The first step is targeting. Define your target audience as precisely as possible: geography, device type, operating system, browser, and display time. The more precisely you target, the fewer irrelevant impressions you'll receive and the higher your ROI. This is especially important for white hat arbitrage, as margins are often lower here than in gray hat niches, and every cent counts. If you're unsure which targeting settings to start with for your white hat affiliate marketing campaign, feel free to Contact the manager—they'll share information about successful cases in your vertical.
The second step is working with creatives. Prepare several image and text options. They should be honest, attractive, and relevant to the offer. Forget shocking headlines and impossible promises—they'll get you banned. Instead, focus on the product's real benefits to the customer. Conduct A/B testing to identify the most effective combinations.
The third step is optimizing landing pages. The landing page you drive traffic to should be fast, user-friendly, and informative. Make sure it displays correctly on all devices, and the application form or purchase button is clearly visible. For white hat affiliate marketing, the quality of the landing page is crucial, as it ultimately builds user trust.
The fourth step is analyzing statistics. Regularly monitor key metrics in your Mobivion account: CTR, CR, eCPM, and cost per lead. Analyze which sources, creatives, and targeting settings are profitable and which are losing money. Disable ineffective elements and reallocate your budget to what's working. This iterative approach is the foundation of successful white hat arbitrage.
Analytics and Scaling: From Initial Data to Stable Profit
Once you've found a profitable combination (offer + source + creative + landing page), the scaling stage begins. The goal is to increase traffic and revenue while maintaining a positive ROI.
Scaling in white hat arbitrage isn't simply about increasing your daily budget. It's a thoughtful process that includes expanding to new geographies, testing related audiences, and launching campaigns in other advertising formats on our platform.
For example, if push notifications have proven successful in one country, you can test the same offer in neighboring regions with similar mentalities and income levels. If banner ads are profitable, try launching a video campaign to reach a different segment of the audience.
Analytics plays a crucial role at this stage. Use trackers and postback integration to obtain the most detailed data on user behavior. Analyze which platforms within the Mobivion network are delivering the best conversions and create whitelists to direct your budget specifically to them. Simultaneously, create blacklists of platforms that are not delivering results.
This data-driven approach is the hallmark of a professional who has chosen white hat arbitrage. It allows you to make informed decisions, minimize risks, and build a long-term and profitable business. The Mobivion platform provides all the necessary infrastructure for in-depth analysis and effective scaling of your campaigns, transforming white hat arbitrage from a complex task into a clear and manageable one A business process.
Try it in practice
Theory is important, but the best way to understand all the intricacies of white hat arbitrage is to put your knowledge into practice. If you're ready to start attracting high-quality traffic and building a stable income stream, our team is ready to help.
You can discuss your needs with our manager in person. They will help you choose the optimal advertising format for your offer, provide recommendations on initial targeting settings, and help you launch your first test campaign on the Mobivion platform. This is a great opportunity to get expert support from the start and avoid common mistakes.
To get started, simply contact us: Contact the manager.